Showing posts with label social networking. Show all posts
Showing posts with label social networking. Show all posts

Wednesday, March 18, 2009

Health and Crowdsourcing

To me, the idea described in this article is incredibly exciting. Many organizations have begun to exploit the talent and knowledge that exists outside of our 'physical' and 'social' spheres/networks. How many better decisions could be made with a standardized information about genes? That is the question Friend hopes to answer and he believes that quite a bit can be gained. I tend to agree based on the experience of innovation on the Internet.

Thoughts?

The article describes:

"If Merck’s Stephen Friend gets his way, about five years from now, he will have ushered in a new era in which biologists work together to make drugs that are better than any company can today inside its walls."

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"Sage is built on the premise that vast networks of genes get perturbed, or thrown off-kilter, in complex diseases like cancer, diabetes, and obesity. Scientists can’t just pick one faulty gene or protein and make a magic bullet to shut it down. But what if researchers around the world capturing genomic profiles on patients could get all of their data to talk to each other through a free, open database? A researcher in Seattle looking at how all 35,000 genes in breast cancer patients are dialed on or off at a certain stage of illness might be able to make critical comparisons by stacking results up against a deeper and broader data pool that integrates clinical, genetic, and other molecular data from peers in, say, San Francisco, New Haven, CT, or anywhere else.

Besides helping scientists aim higher, this will make medicine more transparent than ever, Friend says. Physicians from around the world could look at genetic profiles from their patients, match it up with the Sage database, and then prescribe the medicine most likely to work, Friend says. The FDA could look for insight into the proper balance between the risk and benefit of a drug. Health insurers could look at drugs for certain patients that have the greatest likelihood of success, and pay for ones that work. Drug companies could use the database to weed out treatments that are bound to fail or cause side effects for patients with certain genetic profiles, potentially saving years of wasted effort and hundreds of millions of dollars.

“We see this becoming like the Google of biological science. It will be such an informative platform, you won’t be able to make decisions without it,” Schadt says. He adds: “We want this to be like the Internet. Nobody owns it.”"

Sunday, March 8, 2009

Beyond Facebook: The Micro-sociology of Networks

I am glad to see posts on how companies can leverage Facebook. Please continue blogging on that.
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Here is a good presentation that lays out some of the broader trends that we will focus on after the spring break.
It is worth reviewing.

Sunday, March 1, 2009

Facebook Taking Over Our Lives

This is a great article from CNN. Check out "the race to the mass market" graph on the right; it compares the amount of time it has taken Facebook, iPods, cellphones and other technologies to reach 150 million users.

http://money.cnn.com/2009/02/16/technology/hempel_facebook.fortune/index.htm

Thursday, February 5, 2009

How long will Facebook last?

It seems a bit ridiculous to question Facebook's durability at this point, but many are on its 5th birthday. Lest we forget, Facebook still hasn't figured out how to make money, even with growth like this. Without making money, how long do you think FB will last? Another 5 years or shorter?

Says CNN:

"Yet questions still remain about the finances behind Facebook's remarkable expansion. The company has attracted more than $200 million in investment from venture capitalists while in 2006 it rejected a reputed $1 billion bid from Yahoo!

In 2007 Microsoft paid $250 million for a 1.6 percent share, a figure that gave Facebook a total projected value of some $15 billion.

But with the global financial crisis hitting Web advertising -- Facebook's core revenue stream -- those sort of figures now appear to belong to a bygone age.

"What Facebook isn't yet is a slam-dunk success," said Adam Lashinsky of Fortune magazine last month. "It is selling advertising, it is bringing in revenue but it's not wildly profitable even if it is profitable at all.

"There is no question that it has entered the zeitgeist but that doesn't mean that it has progressed beyond the stage of being cool or viral or exciting to being a mega-business success the way that Google, Microsoft or even its arch-competitor MySpace is." "