Monday, February 23, 2009

Memo to Acer CEO

Hi,

With the strong presense in PC area, Acer is planning to offer smartphone to rev up the sales and diversify its product portfolio. However, the smartphone market is dominated by Apple's iPhone and RIM's Blackberry. At the same time, Dell is also preparing a move into smartphone in the near future. With the lessons gaining from the class, I want to write the memo about how Acer explores the smartphone industry.

Regards, Chun-Wu

1 comment:

  1. the smartphone industry is a challenging but interesting one as companies such as Acer enter. What will its distinctive value be? What should it focus on and how will it stack up against its competitors..?? Your memo can be powerful, yet sobering assessment of how Acer is positioned in this competitive sector.

    ReplyDelete